Theodora Day Letspostit Fix

| Content Type | Purpose | Format | Tips | |--------------|---------|--------|------| | | Build anticipation | 15‑30 s video (vertical for Reels/Stories) | End with “Save the date: Theodora Day – Let’s Post It!” | | Prompt Cards | Give participants easy ideas | Carousel/slide graphic (5‑7 prompts) | E.g., “Show your favorite Theodora product in a creative setting.” | | Behind‑the‑Scenes (BTS) | Humanize the brand | Short clips, photos | Use “day‑in‑the‑life” style for authenticity. | | User‑Generated Content (UGC) Spotlights | Incentivize sharing | Repost stories, collages | Tag the creator, add “Thanks for posting!” | | Live Q&A / AMA | Real‑time interaction | Live video on Let’s Post It (or Instagram Live) | Schedule 30‑min slot, promote 2 days prior. | | Reward Badges / Stickers | Gamify participation | Custom digital stickers or frames | Unlock after first post, 5 posts, etc. | | Grand Recap | Showcase impact | 60‑sec montage + stats graphic | Share on all channels, embed in newsletter. |

| Action | Timing | Tool / Script | |--------|--------|--------------| | | 00:00 local time (or 08:00 GMT) | Scheduled via Let’s Post It. | | Live “Kick‑off” Video | +30 min | Use OBS + StreamYard to broadcast on the board. | | Hourly “Top Post” Shout‑outs | Every hour | Pull top‑engaged post via API, repost in Stories. | | Mini‑Contests (e.g., “Best 15‑sec Reel”) | 2 × during day | Announce winners at the end; award digital badge + discount. | | Real‑Time Q&A | 2 h into event | Host a live chat; answer fan questions about Theodora. | | Polls & Stickers | Every 3 h | Use Instagram Stories poll that drives traffic to the board. | | Thank‑You Montage | End of day | Compile best clips, post on all channels. | theodora day letspostit