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Given its focus on women’s empowerment, Naari has successfully secured from companies like Tata Trusts and Unilever to fund campaigns around menstrual health, digital literacy, and gender‑based violence awareness. These grants fund the production of high‑quality, data‑driven content and support community moderators’ stipends.

Within weeks of a soft launch in early 2017, the channel amassed 20,000 subscribers—most of them existing print readers eager to stay connected. By the end of 2020, the number had swelled past 500,000, a growth curve that coincided with a broader shift in India’s messaging habits, especially among younger urban and semi‑urban women who value both community and privacy. naari magazine telegram