The most prominent feature of the Scoreland logo is its custom-styled typography. The word is almost always rendered in a bold, heavy-weighted, sans-serif font. The letters are often tightly kerned, giving the impression of solidity and mass. The color scheme is traditionally a striking black and gold (or yellow) , though variations appear on different site skins (red, white, and black for seasonal themes).
What elevates the Scoreland logo from mere text to an icon is the that usually accompanies it. Depending on the era, this has taken a few forms: scoreland logo