Alexa Traffic Rank Meaning Jun 2026

Since Amazon shut down Alexa.com on May 1, 2022, the digital marketing world has shifted to new tools. However, the concept of a single "Global Rank" persists.

In 1999, Alexa Internet launched the Alexa Traffic Rank, which assigned a numerical ranking to websites based on their estimated traffic. The ranking was based on a combination of factors, including: alexa traffic rank meaning

💡 If you are looking at historical data for a domain you want to buy, a steady Alexa Rank from 2015–2021 is a great sign of long-term authority. Since Amazon shut down Alexa