4chan’s lack of an archive was originally a feature, not a bug. It encouraged a "post and forget" culture. Users could speak freely, knowing their words would disappear within hours. This fostered an environment of high-speed creativity, spawning everything from LOLcats to Anonymous.
It sounds like you're asking for the story behind the phrase — likely a reference to the "g" (gif) board on 4chan and its associated archival efforts.
